Latest Posts

Are Celebrity Brands The Future Of Retail?

Published by

As long as there have been celebrities, there have been companies driving truckloads of money up to their houses, looking to have them shill their product, whatever it may be. Brad Pitt pushed Pringles, Justin Bieber a line of nail polish, and who can forget Jamie Lee Curtis and her love for Activia yogurt? Even... Read More

Using Customer Data To Drive Growth

Published by

When it comes to data, countless companies sit idly on a veritable gold mine of customer information that can be used to increase growth, improve customer retention, and even inform future product research and development. There are countless reasons for this costly inaction: disorganized or “messy” data formats, a failure... Read More

14 Ways Tech Professionals Derail Their Careers

Published by

A career in technology has almost limitless potential. With the explosion in the use of technology across most industries, there’s a wide field for tech professionals looking for a good job in any field they have an interest in. Indeed, tech professionals have an excellent chance to progress as far... Read More

Identifying And Capitalizing On Niche Audiences In E-Commerce

Published by

Often when a technology or e-commerce company is thinking long and hard about how to expand customer growth and sales, it falls into the trap of casting too wide a net. Sure, what company wouldn’t love to tap an enormous market and all the potential that represents? There’s just one... Read More

15 Tech Leaders Share The Skills And Traits They’re Seeking In New Hires

Published by

The technology industry is in a near-constant state of evolution. Workplace culture is also changing, with options such as remote work and flex hours. That’s why it’s important for tech leaders to hire employees who can thrive in a fast-paced environment. To help companies looking for the right IT candidates and tech pros on... Read More