Adam Ayers

Category: posts

Number 5 Podcast – William Gorfein – PeerLogix

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We talk with William Gorfein about PeerLogix (OTC: LOGX) which is the recognized leader in the global OTT data-as-a-service space. The company tracks viewership data of more than 50,000 premium TV shows and movies across more than 180 million households as streamed from virtually every open-source OTT network, globally. This... Read More

Beyond The Hype: Examining Practical Use Cases For NFTs

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At this point, most people have experienced the nearly endless coverage of NFTs over the past six months — from the artist Beeple selling a single work for $69 million to the explosive popularity of the NBA Top Shot collectibles market. Almost as soon as NFTs became a thing, there... Read More

Are Celebrity Brands The Future Of Retail?

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As long as there have been celebrities, there have been companies driving truckloads of money up to their houses, looking to have them shill their product, whatever it may be. Brad Pitt pushed Pringles, Justin Bieber a line of nail polish, and who can forget Jamie Lee Curtis and her love for Activia yogurt? Even... Read More

Using Customer Data To Drive Growth

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When it comes to data, countless companies sit idly on a veritable gold mine of customer information that can be used to increase growth, improve customer retention, and even inform future product research and development. There are countless reasons for this costly inaction: disorganized or “messy” data formats, a failure... Read More

14 Ways Tech Professionals Derail Their Careers

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A career in technology has almost limitless potential. With the explosion in the use of technology across most industries, there’s a wide field for tech professionals looking for a good job in any field they have an interest in. Indeed, tech professionals have an excellent chance to progress as far... Read More

Identifying And Capitalizing On Niche Audiences In E-Commerce

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Often when a technology or e-commerce company is thinking long and hard about how to expand customer growth and sales, it falls into the trap of casting too wide a net. Sure, what company wouldn’t love to tap an enormous market and all the potential that represents? There’s just one... Read More

15 Tech Leaders Share The Skills And Traits They’re Seeking In New Hires

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The technology industry is in a near-constant state of evolution. Workplace culture is also changing, with options such as remote work and flex hours. That’s why it’s important for tech leaders to hire employees who can thrive in a fast-paced environment. To help companies looking for the right IT candidates and tech pros on... Read More